To be the 'flavour of the month' means to be currently popular, but this status is likely to be temporary.
The idiom 'to be flavour of the month' means to be very popular at the present time, but this popularity might not last.
Idiom | to be flavour of the month |
---|---|
Definition | to be popular (now, but maybe not next month) |
Examples | - Ok, she's flavour of the month now, but I can't see her lasting very long. - Everyone I know has got an iPod. - Yes, they're certainly flavour of the month right now. - Is this really a shift in the whole way that media are produced, or is it just flavour of the month? - Germany is not flavour of the month in the White House. But how concerned should Germans be about the disapproval of their great and powerful friend? |
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