Campaign People Kæmˈpeɪn Parliamentary Political Advertising Election Ageism

• to conduct a campaign
• a campaign against ageism in the workplace
• the campaign for parliamentary reform
• an anti-smoking campaign

campaign

1. a series of planned activities that are intended to achieve a particular social, commercial or political aim
• to conduct a campaign
• a campaign against ageism in the workplace
• the campaign for parliamentary reform
• an anti-smoking campaign
• Today police launched (= began) a campaign to reduce road accidents.
• an advertising campaign
• an election campaign
• the President’s campaign team/manager
• the campaign for parliamentary reform
• an advertising campaign
• She finally won the legal battle for compensation.
• the endless battle between man and nature
• the struggle for independence
• the struggle between good and evil
• the battle/struggle between good and evil
• the drive for greater efficiency
• a drive to reduce energy consumption
• From today, we’re going on an economy drive(= we must spend less).
• the war against crime
• Workers won their fight to stop compulsory redundancies.
2. a series of attacks and battles that are intended to achieve a particular military aim during a war
• the North African campaign
• Air battles had dominated the campaign.
• a bombing campaign

Extra Examples

• A campaign of intimidation was waged against people trying to vote.
• A news conference was held at the party’s campaign headquarters.
• After sliding in the opinion polls, the party had to rethink its plan of campaign.
• Education has become an important campaign issue.
• Her political opponents ran a whispering campaign against her.
• Local people started a petition and letter-writing campaign to keep the hospital open.
• People have criticized the way in which she conducted her election campaign.
• She has fought a one-woman campaign for ten years about the lack of childcare provision in the town.
• She led a successful campaign against the closure of the library.
• The President kept his campaign promises.
• The anti-fur organization financed an ad campaign featuring celebrities.
• The campaign aims to inform the public of the dangers of this disease.
• The campaign failed to achieve its objectives.
• The campaign featured athletes talking about healthy lifestyles.
• The company launched a huge advertising campaign.
• The general election campaign gets underway today.
• The government has intensified the military campaign against the rebels.
• They began a grass-roots campaign to encourage people to shop locally.
• They met regularly during the campaign.
• We designed an Internet marketing campaign.
• a carefully orchestrated campaign against striking workers
• a concerted campaign aimed at educating young people about the dangers of drugs
• a fierce campaign against hunting
• a health awareness campaign to promote a healthy lifestyle
• election candidates on the campaign trail
• regulations governing political campaign financing
• the campaign for racial equality
• the political campaign by the Labour Party
• the terrorists’ bombing campaign
• She led the campaign for parliamentary reform.
• The Russian campaign ended with the German defeat at Stalingrad.
• The advertising campaign was responsible for the massive rise in sales.
• The terrorists responded with a bombing campaign directed at business and commerce.
• They’re conducting a campaign against ageism in the workplace.
• We’re launching an anti-smoking campaign in the New Year.

Word Origin

• early 17th cent. (denoting a large area of open country): from French campagne ‘open country’, via Italian from late Latin campania, from campus ‘level ground’, specifically applied to the Campus Martius in Rome, used for games, athletic practice, and military drill. The change in sense arose from an army's practice of “taking the field” (i.e. moving from a fortress or town to open country) at the onset of summer.